Set Your Puma’s on Fire With the LQD CELL Origin AR App

VRFocus is all in favour of brands experimenting with new ways to use virtual reality (VR) and augmented reality (AR) for product launches. Puma is the latest sportswear manufacturer to give AR a try, recently releasing the LQD CELL Origin AR shoe, with an accompanying app to unlock some unusual features.

Puma Origin AR

The app, created by design agency INPHANTRY, allows users to play interactive games and bring the shoe to life. Sneaker fans scan the shoe which then allows them to add filters and special effects to any photos or videos they create. One of the most eye-catching is the fire filter, with more to be added in the coming weeks. Continue reading

Spuds Unearthed Coming to PlayStation VR, Indiegogo Campaign Launched

Polish developer Gamedust (Neverout) released the rather unusual Spuds Unearthed via Steam Early Access in January and now it wants to bring the title to PlayStation VR with some public support on Indiegogo.

Spuds Unearthed

The studio has just started the crowd-funding campaign with a mission to raise $10,000 USD in the next month. The main focus is to support the development of a PlayStation VR version which the team expects to release in Q3 2019. As with a lot of Indiegogo projects, backers can pledge from as little as $1 but that won’t get them access to the videogame. For that backers will need to pledge a minimum of $25 for ‘Limited PSVR Hot Potato Bundle’ which also includes a comic and two digital artbooks. There’s also a tier for Steam/Oculus keys at $19 – or you could just go to Steam direct to download the title. Continue reading

Physics-Based Puzzle Builder Gadgeteer Scheduled for HTC Vive Launch Next Week

If you’re a fan of building things in virtual reality (VR) there are a number of apps and videogames that fit the bill. Fantastic Contraption, for example, encourages you to solve puzzles by using a basic set of building materials. Then last year Crazy Machines VR came along offering Rube Goldberg machines to build. But if you’re after even greater control and freedom then Metanaut’s Gadgeteer will be arriving next week for HTC Vive.


Originally called Ruberg back in 2016 before being rebranded as Gadgeteer, the title has been built specifically to give you total freedom to build all sorts of weird and wonderful chain reaction machines. Gadgeteer will be exclusive to HTC Vive when it arrives on Tuesday, 23rd April on Steam Early Access. Continue reading

Facebook Reportedly Working on a Voice Assistant Compatible With Oculus

Facebook may have started out as a mere social media platform but it is now very much a technology company, with plans to take on rivals Google and Amazon in the voice assistant market it has recently been revealed.

Mark Zuckerberg (OC5)

Yesterday, CNBC reported that Facebook was developing its own Amazon Alexa or Google Assistant technology and that it would most likely be used on a range of products including the Portal video chat speakers and Oculus virtual reality (VR) headsets.

Reuters then received official confirmation that this was correct from a Facebook spokesperson: “We are working to develop voice and AI assistant technologies that may work across our family of AR/VR products including Portal, Oculus and future products.” Continue reading

Felix & Paul Studios’ Gymnasia to Premiere at Tribeca

The 2019 Tribeca Film Festival begins next week in New York and prolific virtual reality (VR) content creators Felix & Paul Studios will be premiering their latest short film, Gymnasia to guests.

Gymnasia Felix & Paul Studios

Created in collaboration with the National Film Board of Canada, Gymnasia is a six-minute cinematic VR experience which blends 3D 360-degree video, stop motion animation, miniatures and computer-generated graphics (CGI).

Produced by Felix & Paul Studios‘ Stéphane Rituit and Dana Dansereau (NFB) and directed by the award-winning duo Chris Lavis and Maciek Szczerbowski (Clyde Henry Productions), the experience is billed as a weird dark dream, where viewers step into the stillness of an abandoned school and enter a place where the ghostly ephemera of a lost childhood await them. Continue reading

VR Anime Spice and Wolf Delayed Until June

Japanese studio Spicy Tails held two successful crowd-funding campaigns on Kickstarter and Campfire in 2018 for its upcoming virtual reality (AR) anime Spice and Wolf VR. With the release expected to take place in May, the team has recently said that will now be delayed until June. The good news, specific platforms and date have been confirmed.

Spice and Wolf VR - girl

On its Twitter account, Spicy Tails states that HTC Vive, Oculus Rift and Oculus Go will be the first to see Spice and Wolf VR launch, now dated for 3rd June. The studio has previously said that PlayStation VR and Oculus Quest will also get versions but hasn’t mentioned a date, simply Summer 2019. Continue reading