Release Date: adidas NMD R1 Primeknit Datamosh 2.0

Remember last year’s adidas NMD R1 Primeknit Datamosh Pack that released exclusively at SNS? This year adidas and SNS will be linking up once more to release a sequel to that pack, the adidas NMD R1 Primeknit Datamosh 2.0.

The adidas NMD R1 Primeknit Datamosh 2.0 is inspired by the technology known as datamoshing – the process of manipulating the data of media files in order to achieve visual or auditory effects when the file is decoded. The two-pair pack consists of a Maroon pair and a Blue Night pair. Both pairs have the primary color on the upper contrasted by the shades of White and Black noted all over the design of the Primeknit upper. Rounding out the look of the shoes is the White Boost midsole paired up with even more White on the rubber outsole and EVA inserts. Continue reading