Visual Identity for Lazy Breakfast Club

Visual Identity for Lazy Breakfast Club

AoiroStudio1013—21

Pink! That’s what you notice right away with this branding and visual identity by Duo Sílvia Silva & Carolina Peres for a restaurant that serves delicious brunch, smoothies, and coffees served any time of the day for the lazy people. To specify, to the lazy people based in Porto, Portugal. From a breakdown of this identity, I would say my favorite element would be the menu, it’s clean, playful and bet it’s contrast enough to compliment the pink neons. Looks quite lovely, check it out! Continue reading

Zig — Case Study by RG/A

Zig — Case Study by RG/A

abduzeedo1013—21

In Singapore, over 3 million people a day travel via taxis, buses and trains – and many of these links are owned by transport behemoth ComfortDelGro (CDG). In short, CDG is synonymous with getting around the city. However by 2019, market share was being eroded due to strong competition from new-economy tech platforms like Grab and Gojek. To top it off, when the COVID-19 pandemic hit, people hunkered down at home even more. Continue reading

Really Rough Scrubbing Brush: Olivia Sterling @ Goldsmiths Centre for Contemporary Art

We’ve missed a few opportunities to feature the work by Olivia Sterling in the past, but her current solo show at the Goldsmiths Centre for Contemporary Art is definitely getting a mention here. On view from September 17th until the end of October, Really Rough Scrubbing Brush was commissioned by the CCA as part of their Episodes programme and is focused on the phenomenon of colour-changing (white) bodies.

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Brand Development & Direction for Grit

Brand Development & Direction for Grit

AoiroStudio1013—21

With the new abdz design, we always feel compelled to somehow make an effort to mix and match with the grid design. It’s quite fun and challenging. To keep this momentum, I wanted to share the work from Sabbath . and the brand direction project they developed for ‘Grit’ which is a marketing studio that focuses on strategy, content, e-commerce, and ads. It’s simple, clean, and I enjoy its modularity? What I mean is that I enjoy how playful is this direction without having to push on a specific primary tone to determine the overall direction of the marketing studio. What do you think? Continue reading